My Marketing Mind
A soon to be growing collection of my articles, thoughts and adviceThis is more than just my marketing blog, it’s a view into my soul. No. Just kidding. It’s a journey seen through my mind’s eye as it relates to marketing, social media, content curation, and life.
How To Manage Your Online Reputation
Online reputation management is growing, just like the amount of customer reviews are increasing. A negative review can slow progress and shed a not so flattering light on your business. But I can promise you one thing: You can't please everyone. And sometimes, it's...
read moreVideo Content Marketing For Businesses
If a picture's worth a thousand words, then what's a video worth? Video Content Marketing brings your audio and visual message to life! It makes your viewers become more engaged and involved with your brand. Often times I speak about "emotional marketing". Well video...
read moreInstagram, Facebook, And The Rise of Advertising
Instagram advertising is the new tactic of choice for businesses on a global scale. The mobile photo and video sharing app just reached 200,000+ advertisers who now have access to Instagram's over 400 million members! In 2012, Facebook acquired Instagram among other...
read moreIs Your Mobile Website Fast Or Just Mobile?
Mobile websites are a sign of the times these days. And times are always quickly changing. Customers want information quickly because their time is limited. Plus they don't want to waste time searching for what they want or a slow website frustrating them. But how did...
read more8 Steps To Building A Marketing Funnel
Your marketing funnel should not be based off of what you read online or in a book. It should be based off of the behavior of your target audience. Once you understand their buying habits and what keeps them engaged, developing your marketing funnel becomes easier....
read moreHow To Speak Marketing
Things aren't what they use to be. In the case of Marketing (and sales), this is surely the truth- or is it? Remember back in the day? Ok, old movies for your generation and mine. But remember when a small product filled stagecoach, dragged by an out of breath retired...
read moreMarketing By Any Other Name…
Over the past few years, people have coined their own titles or descriptions when it comes to various forms of communication. They use words such as Content Marketing, Social Marketing, and Direct Marketing to name but a few of the many. The fact is: It's all...
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